Effective: Sept. 1st 2023
Summary of Privacy Statement
This policy covers how MayoAlerts.ie treats Personally Identifiable Information (“PII”) that is collected, stored and processed through the service. MayoAlerts.ie is used to send alerts and notifications to subscribers based on their account preferences. Preferences include an ability for subscribers to set geographic areas of interest to ensure they only receive localized notifications within Co. Mayo. Alerts are issued as either email or SMS text messages. At all times the subscriber is in control of what information they receive, the locational relevance of alerts, as well as an ability to quickly unsubscribe from the service in a few easy ways. This privacy statement sets out how MayoAlerts.ie and Pin Point Alerts Ltd (the company that owns the service and is the Data Controller and Data Processor) processes subscriber personal data, secures this personal data, and the various company policies that adheres to General Data Protection Regulation.
The following Personally Identifiable Information (“PII”) is gathered from registered users (“subscribers”):
1. Email Address
MayoAlerts.ie uses your email address for two core reasons; (i) the email acts as the username to log into the service and (ii) the email address is used to disseminate alerts & notifications to the subscriber. The email address is a unique entity in the MayoAlerts.ie database and it is also used to reset your account password, if you forget it. In extremely rare cases your email address is used to send out service updates, policy changes and changes to the MayoAlerts.ie terms and conditions if further consent is required.
2. Irish Mobile Number (optional)
MayoAlerts.ie includes an optional feature to contact subscribers by SMS text message for Level Orange and Level Red severe weather warnings for Co. Mayo. The subscriber must add their mobile number in their account panel on the MayoAlerts.ie website as an optional feature.
You need to authenticate with MayoAlerts.ie to access your account. Passwords are created at registration and they are salted/hashed on the MayoAlerts.ie server – passwords are never stored in plain text and are unseen by the service providers. For good password management, it is recommended to use unique passwords for each web service you access and MayoAlerts.ie is no different.
4. At least one preferred mapped location / Eircode
MayoAlerts.ie offers focused alerts that are locally relevant to subscribers. To make this happen, MayoAlerts.ie allows you to add mapped locations for which you want to receive alerts. A minimum of one location is required while it is possible to add up to three mapped locations. It is up to the subscriber to map their location on the system and to provide the level of accuracy they are satisfied with. It is not necessary to map exactly to a home location – the centre of a town or townland is usually sufficient to ensure you get the alerts that interest you. MayoAlerts.ie stores coordinates statically in a database after they are updated by the subscriber and MayoAlerts.ie does not track your location at any time. Coordinates are stored as a Latitude Longitude pair.
5. IP address
MayoAlerts.ie uses Stripe for payment processing and your name will be made available to MayoAlerts.ie via the Stripe account interface. However, names are not stored in the Mayo Alerts database at any time.
Planning Application and Commencement Notice Personal Data Policy:
The MayoAlerts.ie system does not store any personal information taken from the planning applications or other 3rd party alert content. This data is not made available to MayoAlerts.ie and it is not accessible to us in any way. For GDPR purposes, we do not expect to hold any personal data on planning applications or commencement notices at any time, now or in the future. However, this level of information is hosted on each local authority website and the MayoAlerts.ie service provides links to this relevant information (ie, a hyperlink to an external Council or BCMS website).
Summary of how we use the information we gather:
We use the personal information (PII) to allow you to manage your unique MayoAlerts.ie account and experience. We require your contact and location details to correctly send you notifications, and we require a unique username (email address) for you to create and access your account. Your password is also used to access your MayoAlerts.ie account. To send you accurate, localized alerts and notifications we require coordinate information about your preferred location(s) - this can be accurate to your town/city and not necessarily to your exact home location. In the case of poor behaviour on our site (e.g., web scraping) we may use your IP Address to identify any potential threats or insulting behaviour and to block it from accessing MayoAlerts.ie.
The people that are given access to your personal information:
MayoAlerts.ie (Pin Point Alerts Ltd) is the sole owner of the MayoAlerts.ie user database. We will solely use your PII details for the purposes of identifying if you should receive any alerts/notification and, subsequently, we will use your contact details to correctly deliver the information to you through a preferred channel (eg email or SMS). At no time is the MayoAlerts.ie subscriber database made available to external 3rd parties, nor is it foreseen to engage with external companies that can access the subscriber database at any time. If this policy changes then all subscribers will be notified by email. If MayoAlerts.ie engages 3rd party agencies for any IT development work then it will take place on a cloned version of MayoAlerts.ie with an empty subscriber database.
The security measures we have in place to protect your personal information:
We have put in place reasonable and appropriate physical, electronic, and managerial procedures to help safeguard information we collect through MayoAlerts.ie. However, you should know that no company or web service, including MayoAlerts.ie (Pin Point Alerts Ltd), can fully eliminate security risks associated with Personally Identifiable Information (PII). To help protect yourself, please use a strong password, do not use the same passwords to access your MayoAlerts.ie accounts that you use with other accounts or services, and protect your user names and passwords to help prevent others from accessing your accounts and services.
Deleting/Closing your Account to remove all personal data:
A subscriber can choose to delete their account at any time and they will be instantly removed from the live MayoAlerts.ie database. Accounts that are deleted are done so in a self-service manner by the subscriber on the MayoAlerts.ie website and this is an irreversible step. Account details cannot be recovered once an account deletion is triggered. However, PII we collect will be contained in secure backups for a maximum of 14 days after a subscriber has unsubscribed from the system. The 14-day period is part of Pin Point Alerts Ltd’s corporate backup strategy and is within a reasonable time to remove the subscriber. Accidental account deletions cannot be recovered from backups. The sole purpose of backups is to restore the complete service from a backup, if necessary.
What Choices Do We Give You and How Can You View, Correct or Review Your Personal Information?
i. Login to MayoAlerts.ie to manage or delete your account
MayoAlerts.ie allows subscribers to login and manage their account with the username (email address) and password they created during the registration process. The login area is accessed from www.mayoalerts.ie/login. After a subscriber logs into the MayoAlerts.ie website they can use the Account Manage menu section to navigate to the Account Close/Delete item. Clicking into this menu item will ask for confirmation before the account is instantly deleted.
ii. Subject Access Requests
To make Subject Access Requests (SAR) easier, subscribers can use the Contact form on the website, and indicate that they are interested in a Subject Access Request. They will be assisted from here by Pin Point Alerts staff.
Third Party Analytics:
We may provide anonymous data to third party analytics companies (i.e. no PII data is transferred) to help us understand how MayoAlerts.ie is being used and to help us make improvements. The MayoAlerts.ie website may use Google Analytics for its website analytics management.
Marketing & Reviews:
MayoAlerts.ie uses Trustpilot to request reviews from new subscriber account holders shortly after a new account is created. Trustpilot is a data processor working on behalf of Pin Point Alerts Ltd / MayoAlerts.ie. You may receive email(s) from Trustpilot on behalf of MayoAlerts.ie within a short time after you make a purchase with us. Trustpilot automatically deletes all data (ie email address) within 30 days of a sale on MayoAlerts.ie. See https://support.trustpilot.com/hc/en-us/articles/360001157168 for further information.
Where does the Personally Identifiable Information (PII) database and backups reside?
All aspects of MayoAlerts.ie including databases and websites are hosted within the European Union. At no stage is PII transferred to a 3rd country outside of the European Union. Backups are fully encrypted and stored securely in Ireland for a maximum period of 14 days before self-deleting. We are happy to share further information on our storage and security practices with our paid clients and paid subscribers at any time.
Questions and Complaints
If you believe MayoAlerts.ie maintains your personal data (PII) incorrectly then you may direct any inquiries or complaints concerning our Data Protection and GDPR compliance to